Rose de Fremery

The customer experience is a content experience. Here are four digital CX trends set to enable a best-in-class CX in the coming years.

Discover best practices for creating successful timely content, along with the five types of content you can strategically leverage for this purpose.

When placed throughout your content ecosystem, these seven types of CTAs can guide your audiences through the funnel and increase your marketing impact.

How do creators decide what to charge? Here's what brand marketers need to know about the factors that impact freelance writer rates.

A content audit can help you increase the ROI of your current and future content. Here's how to choose the right audit strategy for your goals.

Over the next two years, brands plan to tap more external content creators. Here are the drivers behind this outsourcing trend in content marketing.

Thinking about trying a new content medium such as an infographic or a podcast? Here's how to ensure it helps you achieve your content marketing goals.

Using outsourced content creators lets you flexibly scale production and access a wealth of talent, so you can better focus on quality and opportunities.

How do coronavirus and freelancing intersect? Here's how creatives are navigating workload fluctuations and other challenges in the COVID-19 era.

Email, webinars, and live events are content marketing use cases from yesteryear, but they can still help you boost your content marketing ROI.

With these three tips, your B2B brand can design a content marketing team and workflow that will help you achieve greater success in 2020 and beyond.

Here’s how to end a blog post in a way that keeps your readers engaged and coming back for more.

Personalization isn't a shiny add-on: It's essential to marketing success. Here's how businesses can maximize ROI with personalized content.

A user-generated content campaign can drive a lot of traffic to your site. Here are four tips for planning and launching successful UGC campaigns.

Want to build your brand? These three blog collaboration strategies will help you establish trust with new audiences and drive traffic to your site.

The best Giving Tuesday strategies will activate your supporters way after the event. Nonprofits can engage and inspire new and old donors with these tips.

Do you have a social media response strategy? If not, here’s why you need one — along with a few tips for getting started.

An Instagram local business page can help you build your brand and reach potential customers. Here’s how to claim your local business page on Instagram.

Here’s what an employee advocacy social media program involves, how it can benefit your brand, and how to create one.

Here are four single-page website SEO tips that will take your one-page website to the next level, increasing traffic and engagement.